You may use your smartphone to track your appointments … but studies show that 98% of homes and 100% of businesses use at least one printed paper calendar!
There are many reasons why. Here are just 5 …
- A branded calendar with your company name and contact information is viewed daily! Your recipients will view the calendar several times a week and be able to recall your company’s name, giving you top-of-mind awareness!
- 76% of consumers using calendars display them prominently in their homes or offices.
- 50% of cell phone users have never used the calendar function on their cell phones.
- 75% of calendar recipients do business with the advertiser company that gifted the calendar to them and plan to continue doing business with that company.
- 82% of calendar recipients enjoy getting a calendar as a gift and 60% say they would purchase one if they didn’t get one as a gift.
It is true that many people use a smartphone to track their schedules, however, just as many value the advantages a “physical” calendar can offer. Far more than just providing a glimpse to “what day is it?” a printed calendar allows you to view the month or week at a glance if your phone or tablet isn’t handy.
As an entrepreneur or marketer, a calendar provides you with an inexpensive branding tool and a way to be in front of your customers every day.
You can personalize your calendar with meaningful images. Your logo and company contact information are front and center to instill top-of-mind awareness all year long. A calendar also provides an easy way for your customers to refer you to others.
At ENOSIS Graphic Solutions, we have (literally) hundreds of choices of catalog designs and images to embolden your tagline in more themes than I can list … everything from Classic Cars, Beautiful America to Wildlife, Lighthouses … to Sportsman and Puppies … and more!
Contact Noel by email or call 978-505-2783 and Noel will help you design the most effective calendar for your business.
A well-strategized wall or desktop calendar that features high-quality images is a strong branding tool with a subtle reminder that you are there to provide service to them whenever they need it.