Many business owners have a Marketing Plan, but unfortunately it isn’t written down. They may have an idea of what they want to do to market their products and services … and many have a dedicated marketing budget, but far fewer believe a written marketing plan...
An effective Branding strategy begins and ends with one word: Consistency! Every company should have a brand style guide and it need not be complicated or burdensome. An effective branding strategy affects everything you do. It defines your brand, what your brand...
The off-season may be upon you soon. You may be wondering what, if any, effective marketing techniques you could be doing during a time when you may have less business and more time on your hands. If your business or industry is in “high gear” now, these ideas can be...
NO! This business development strategy doesn’t pay off in the long run. If your company excels in customer service and has a good product, your current customers will stay with you, right? WRONG! You have to earn the loyalty of your customers with a marketing...
Your brand is more than a graphic image or name. Your brand represents your company with a first impression that is backed up by the content that is written to describe your company, as well as what you and your employees do to service your customers. As you grow your...
Thank you for sticking with Enosis Graphic Solutions during the challenging months of 2020 – 2021. We are grateful for our clients and vendors and the relationships we’ve built with members of networking and civic groups. These relationships have helped us to sustain...